Continued…
5. Tell people about your site whenever you get a
chance. Those people will tell other people and so
on. It’s a cheap way to multiply your advertising.
Word of Mouth has been the basic marketing method from the beginning of time.
When a friend asks “how’s it going?” don’t just say “OK”. Say something like “well, I’ve been taking care of orders and meeting new people since I stated my web site.” That just prompts them to ask you about it.
6. Write and send press releases for your web site.
Use a strong headlines, make it newsworthy, and
tell the journalist why their readers would like it.
Press releases are old-time tried and true tools.
Just make it sound as if it is in the ‘third person’, or use “they: instead of “we” when describing what you do.
See you later for part 4!
