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Why you Should Customize your Facebook Pages



by Joe Maldonado (Guest Blogger)

It may seem strange that you can grow your business by making friends on a website like Facebook.

However, social media, particularly Facebook, has changed the face of marketing, and it has now become a highly effective method of reaching your target market. This is a great way to gain some exposure and stay connected to them on a regular basis.

You have the ability to make contact with your customers on a daily basis. You can utilize this website to garner real and lasting relationships with your customers, as well as prospective customers.

Facebook Fan pageMany people aren’t aware of the fact that when you have a business page with Facebook, you have a lot more options than you do when you just have a personal page. With a personal page you just basically add photos and enter your information. It becomes so much more than that when you get a business page. You can actually get a custom Facebook page designed for you that will work wonders for your business.

A lot of the largest corporations have started using this site’s customized pages to grow their business to its maximum potential. You can pretty much take it to the bank that any brand that is well known is going to be present on the social media scene. If you have a decent customer base, it is highly likely that they will have already searched for you there. You will want to ensure that you can be easily found. You should also be sure that once people find you, the pages you have created are going to represent you in the best possible light.

When you use customized Facebook pages it is much easier to make this happen.

You will find a row of tabs at the top of your business page. Generally, on a personal page it will just be tabs for the wall, photos and apps. With a business page you get additional tabs for other types of content. You can choose things like YouTube plugins in which people will be able to watch videos about your products. You could also get a Flickr app for displaying product photos. One of the best ones is the FMBL app, in which you get a blank page. (maybe soon obsolete) You can work with a developer to determine what you would like to put there, and you have a ton of options.

This is an excellent opportunity to gain brand recognition. Use this as a resource for gaining even more awareness about your company and brand in general.

Once you have a customized page, you will be able to display your logo in a much more effective way than you would if you just had a regular page. Additionally, by being in contact with your fans you will only be reinforcing what your brand is all about and making your business more memorable. You have the ability to get people involved in your brand marketing by offering incentives and running special offers that are exclusive to your fans only.

The reasons to customize your page are endless. Gain more control of your presence on Facebook by customizing your pages, and watch your business grow to a new level of success!

See a great example of a Facebook Fan-Page, complete with optin form and also video feed!

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About Me:  Kimberly Flores - Capturing the heart of the Adventure even if it is still in Dream Mode "Lets Make a Point To Leave This Place Better Than When We Came, One Life at a Time." Read more from this author

Kimberly Flores - Capturing the heart of the Adventure even if it is still in Dream Mode "Lets Make a Point To Leave This Place Better Than When We Came, One Life at a Time."

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